Many users report similar problems with Zapier and Facebook managed ads. This is often achieved by ordering incorrectly on Facebook.
You need to check how to connect zapier to facebook and find they don’t trigger when you get a new lead.
You might be confused because when you tried Zap in the editor it worked fine but now it is live and won’t pick up new ads. This is actually an issue because the Zapier printer prints the test data slightly differently.
- 1 How to Connect Zapier to Facebook
- 2 Troubleshooting Zapier + Facebook Lead Ads Integration.
- 3 Check page and ad account permissions on Facebook.
- 4 Facebook CRM on Zapier
- 5 Develop your Facebook lead ad.
- 6 Get your pockets ready at Zapier.
- 7 What you should check before you start.
- 8 How to Add Leads to Capsules with Facebook Lead Ads.
- 9 Sales analysis is fast.
How to Connect Zapier to Facebook
Zapier is a third-party automation tool that allows you to connect your Facebook lead data with over 2,000 other online services . If you don’t have Facebook in your CRM system, you can use Zapier to integrate the system without any coding.
Note : You will need a Zapier account to start the login process.
To connect your CRM system to Facebook via Zapier.
- Visit your Facebook page.
- Click on Printing Tools .
- Click Track Setup .
- the Leads Setup section, enter the name of the CRM system you want to use in the search box. Once you have the name of the system you want to use, click Connect .
- Login to your Zapier account or create a new account.
- Under Account selection , select the Facebook account you will use to run your lead advertising campaign. Click Continue to verify your account .
- Click on the page link and the Facebook page you want to use for your lead advertising campaign. Click Continue to edit your page .
- Click and select it, then click Continue .
- to verify that the integration is working , and then click Continue .
- Log into the CRM system you want to send lead data to. This allows Zapier to create documents within the app. If you already have a CRM system running, choose from the list below. then click Continue .
- select the corresponding item in your template. Be sure to include fields such as “Email” in the required fields of your chosen CRM system.
- Click Test and Continue to verify that the integration is properly configured . You should see a sample pop up in your CRM.
- When you are done, click Enable Zap.
Zapier will now import the information from your lead ads into your CRM system or any other application of your choice.
Troubleshooting Zapier + Facebook Lead Ads Integration.
Zapier has released this lengthy guide to help you troubleshoot Facebook Professional inbound ads.
Facebook lead ads have different permission structures, and they all need to be configured correctly or new leads won’t go through Zapier.
Check page and ad account permissions on Facebook.
Depending on your interaction with the page and the advertising template associated with the ad management model, ad management integrates various settings in Facebook to use with Zapier.
This guide will tell you what permissions need to be set.
Facebook CRM on Zapier
Typically these permissions are granted automatically when you set up CRM zap, but sometimes they can be lost or even ignored.
To check and fix this, you need to use the Facebook Ads Tester tool to get the following error: “”
If you do, follow this guide to reset them.
Develop your Facebook lead ad.
To capture the most relevant information from Facebook leads, match the fields in your lead ad form with the fields in your MailChimp audience. Information added to the lead ad form for fields that do not match the fields in your MailChimp audience will not be sent.
Check out Previewing Ads You Create , and the Facebook Lead Ad Testing Tool .
Once you have your lead ads set up, add categories to your MailChimp audience to generate new leads so you can target them later with email marketing.
Get your pockets ready at Zapier.
Add Zap Facebook Lead Ads to your Zapier account and select the Facebook page and lead ad form you want to use. Be sure to test the integration between MailChimp and Facebook to make sure your prospects are added to your MailChimp audience.
When you create your Zap, your MailChimp audience group will automatically appear, so you can add your prospects there. It is also possible to add tags to existing subscriptions at this stage. To add a new subscriber tag to Zap, enter the Add Subscriber to Tag tracking step in MailChimp.
Once you install Zap, Zapier MailChimp will add audiences as a follow-up and sort them based on the categories and tags you select.
What you should check before you start.
The Facebook page you want to use requires admin access, as well as the corresponding ad account and lead login. If you are unable to access it, you can request these permissions by contacting the page owner or merchandiser.
Facebook lead ads also require you to create a post and generate one or more leads. If you just want to test the integration and still don’t have any leads, you can use Facebook Admin Ads Analysis Tool.
You’ll need to be on a paid Zapier plan or on their two-week trial to set up and use Zap.
How to Add Leads to Capsules with Facebook Lead Ads.
Zapier allows you to create workflows based on features called Zaps. Thus , when leads are collected from Facebook , we send this information to the capsule. You can create Zaps from scratch, but we’ve created a quick template to get you started. This will add Facebook Management as a new contact in the capsule.
Sales analysis is fast.
Now that your Zap is set up, any leads collected on Facebook will automatically be added to the capsule, instantly. It also works if you want to use Facebook Leads to add projects , tasks or opportunities . Now, you and your team can quickly follow up on all leads and hopefully generate more deals. Additionally, How to Connect Zapier to Facebook you can rest assured that the data will be accurate, as you will no longer have to add leads manually.
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